I thought we could share some of the popular and free resources that we use outside of our regularly scheduled program (subscribed databases). Please share with your favorites with your fellow SIG members in the comments section below.
Some of my personal favorites include:
Business of Fashion: This website provides up-to-date fashion industry news on topics such as technology, emerging designers, and op-eds.
Marketer’s Almanac (think with Google): Provides consumer trends using Google Analytics.
Retail Insight Center: A resource from the National Retail Federation that allows you to gather retail industry information using resources provided by the U.S. government .
For more helpful websites, be sure to check out the Fashion Librarian’s Resource Guide!